Coway


Coway, a Health Obsession company located in Korea.
Strategy + Campaign VD + Visual Design System + Branding Campaign VD






Strategy Key 


Healthy Obsession






Campaign System



The Essential Elements for composition





1 Color blue(Branding)
2 Icon(Type of product and features)
3 Photo(Lifestyle or Seameless product)

4 Logo(Branding)
5 Text(Content)









































Banners












































Branding format




























Product format
























Promo format



























Features banners































Social Media cover 



























Presentation








Social Media Grid System


























Iconograpghy


16px







Website
















Modules




























Print
























Others














app


































Mark